The diffusion of Internet Business and the renaissance of conventional wisdom

نویسندگان

  • Malin Brännback
  • Jussi Puhakainen
چکیده

The diffusion of Internet technology has prompted the necessity to fundamentally reconsider the relevance of contemporary business models and Web-based systems. This paper is an exploratory study of the Internet business using the ICDT model, Kotler’s product model, and the value chain concept. We distinguish between two categories of Web-based systems; Web-presence systems (WPS) and Web information systems (WIS). The paper concludes by presenting the key issues, which have to be considered depending on the type of Web-application the company decides to develop. This paper is the beginning of research which aim is to develop a typology of Web-applications and thereafter develop a WIS strategy.

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تاریخ انتشار 1998